| |
|
| 1. |
Admission Open For Academic Session |
|
|
2013-14 |
| 2. |
Last Date for application form is |
|
|
30th April 2013 |
| 3. |
Date of written exam and interview |
|
|
2nd week of May 2013 |
|
|
|
| |
 |
|
| |
Enquiry Form |
|
| |
| Director's Message |
 |
| |
|
Testimonials |
|
| |
|
|
| |
|
|
| |
|
Careers |
| |
|
Careers in Electronic Media |
Electronic Media
One of the biggest means of entertainment is television and radio. Although utilities of radio have dipped down a little bit, still with the emergence of FM radios in various cities, the popularity remains intact. According to a government study more than eighty percent of the households in the country have TV sets and more than two thirds people in metros have cable connection which is even spreading rapidly to smaller towns and sub-urban areas through DTH services. Undoubtedly electronic media is playing a significant role in nation's making by disseminating information to the people and also being an alternative public grievances redressal mechanism.
The proliferation of TV channels particularly a number of 24/7 channels have opened up career opportunities in electronics media. Career options are there in public broadcasting agencies like Doordarshan and All India Radio or in private broadcasters. One can be a field reporter, writer, editor, researcher, correspondent and in-studio anchor, presenter and news analysts. These professionals also can work in a number of fields like direction, production, camera, graphics, editing, sound, programme research, script writing etc. Moreover one can open his own TV/RM Radio channel.
Remuneration
The minimum salary as per government directive has to be Rs. 12,000 to Rs. 15,000 for reporters and senior reporters, Rs. 20,000 to Rs. 25,000 for the chief reporters and sub-editors, and Rs. 12,000 to 18,000 for editors. Private sector even offers higher remuneration including lucrative various fringe benefits. However salaries offered depend on the company one is working with. Field journalists are given travel and stay expenses as well as allowances are additional with all pay packets. Self-employed also have good earning depending upon the nature and extension of their business.
|
|
| |
|
Careers in Advertising and Public Relations |
Advertising and Public Relations |
|
India with its large diverse population has created complexities in the market. Large number of affluent, educated as well as ethnically varied population has created an opportunity for marketers to sell their products but only with the help of appropriate advertising appeals and PR tools. India is in the midst of a booming market for in the field of Advertising and Public Relations experts who can adroitly handle these tasks. Simultaneously a surge in the Retail Segment has sparked a need for qualified personnel who can excel in understanding the needs of today's customers and adroitly guide them to the correct products while maintaining healthy profits for their organizations. Once again it falls within the realm of the work of advertising and PR professionals.
Against this backdrop it is our endeavour to impart to our students the best foundation with regard to theory and practice about Advertising and Public Relations along with elements of Marketing and Management techniques. With regular lectures, case studies, assignments and internships it is ensured by our expert faculty that the students are equipped to handle any on ground situation.
The window of opportunity opened up to the students enables them to get jobs in Advertising firms, PR agencies, Event Management organizations and Marketing corporations.
Careers in Public Relations
Public Relations is fast emerging as a career of choice for those who want a career that straddles the corporate sector and the mass media. It is a career in communication where students can get absorbed either as part of a third party PR firm that provides PR services to multiple clients or they can join the corporate communications departments of large multinational and Indian companies.
Careers in Advertising
A mass communication course at IIMM also prepares you for a successful and highly paying, rewarding and lucrative career in advertising. Students can do internships with and get placed with top Advertising agencies and work across client servicing, marketing, business development, creative design and creative copywriting.
|
|
| |
Careers in Print Media |
Print Media |
|
Today, youngsters are fast influenced and lured by the ample growth and rewarding opportunities in media. There are job opportunities in media such as researchers, media planner, media designer, technician, editor, producer, journalist etc.
People, who are good at writing and have an outstanding communication skill, can go for journalism. Career in journalism is full of lucrative career options and many challenges. With the arrival of so many news channels, journalists get ample growth and well paid remunerations. You may also work with the leading Hindi or English newspaper of your city.
This is the traditional form of journalism and includes persons working in newspapers and magazine. The print journalism work can be broadly divided into two streams: the field and the desk.
Field Work:
In large newspapers and magazines each field worker has a special assignment. There are journalists assigned to cover political issues, corporate affairs, sports, fashion etc.
Desk Work:
With in the offices of newspapers and magazines is the news desk where sub-editors or copyeditors process these stories for presentation with headlines. It is their responsibility to see that the story is objective and has no personal bias.
|
| |
Other Corporate Careers |
Other Corporate Careers |
|
The training that we provide at IIMM, besides helping students develop successful careers in the media, also goes a long way - if some students are so inclined - to build lucrative careers in the corporate sector globally.
We provide regular inputs on developing effective communication skills including practical sessions in the classroom and in the studio. The institute's syllabus also includes training on the social, political and economic environment. These inputs produce well-informed students who can communicate effectively with all stakeholders in the corporate world as well as in mass media. These skills are in high demand in corporate organisations, in technology giants, IT and ITeS companies, in the hospitality and the service sector which is growing in India at anywhere between 25 to 50% annual rate of growth throwing up a regular demand for millions of presentable and well-spoken employees. The appetite for expansion and the consequent hunger for talent in the corporate sector and the mass media in India is unmatched anywhere in the developing or the developed labour markets across the globe.
Most large organisations have in-house corporate communications departments which are actively looking for employees who have been professionally trained in communication and the general skills in mass media. A program at IIMM goes a long way in being successful in such lucrative corporate placements.
|
|
|
