Post Graduate Diploma Courses

Name

PG Diploma in Advertising, Public Relations and Marketing [IMC]

Eligibility

Bachelor’s Degree in any discipline from a Recognized University. Students appearing in their final year degree examination can also apply.

Duration

1 year

Fees

37,500/- Per Semester. Note : Additional examination fees of Rs. 2,500/- per semester payable at the time of filling the examination form.

Semster I

Subject Code Subject
PGDAPRM-101

Principles and Practices of Advertising

PGDAPRM-102

Principles and Practices of Public Relations and Corporate Communication

PGDAPRM-103

Principles of Marketing and Integrated Market Communication

PGDAPRM-104

Management and Business Communication

PGDAPRM-105 (P)

Creative and Graphic Design

PGDAPRM-106 (P)

Soft Skills & Professional Training

Semster II

Subject Code Subject
PGDAPRM-201

Various Media for Advertising, Public Relations and Marketing

PGDAPRM-202

Event Management and Promotions

PGDAPRM-203

Research Methodology and Project Planning

PGDAPRM-204

1 Month Specialization Training (Advertising/ Public Relations/ Event Management)

PGDAPRM-205 (P)

Case Studies and Campaigns

PGDAPRM-206 (P)

Internship